Identifying Scams in Real Estate and Health Advertising
In the Real Estate and Investment Scams section, the FTC website provides advice on how quickly investment schemes rush to teach potential customers about available opportunities. Still, they end up charging hefty prices for their sales. They indicate that the customer will make vast chunks of money with low risk and within a short duration (FTC website, 2022).
The coaching may start with a seminar that is free of charge, but the real scam is in the lies that they use to lure innocent buyers into spending their money on extremely undeserving projects. While the potential consumers are promised profitable investments, there is no proof that the success stories they narrate are true. In addition, scammers attract many non-suspecting clients with guarantees of personal economic freedom, which is always untrue. This is linked to chapter 39 of the textbook, which has information regarding sellers who will provide services with guarantees but offer written disclaimers that can be used against the buyer in the future (Beatty, 2021). In this case, warranty disclaimers code be applied as the seller can define that a particular warranty is not valid for a particular circumstance.
In the health FTC website section, there is advice about what parents should do to ensure their children are not victims of alcohol advertising which appear to target them. Such advertisements lure teens into believing that alcohol provides a fulfilling experience by showing great videos of successful people who seem to be enjoying life after using the drink (FTC website, 2022). The ads provide a mistaken and wrong impression by using different tactics to overrepresent what they sell. In the textbook, this can be likened to the click-and-bait actions of companies that advertise products that do not exist but intentionally direct the customers to purchase different or more expensive alternatives (Beatty, 2021). The universal commercial code is applicable in this case because it protects consumers from such manipulation. Businesses should always ensure consumers are given correct information about the existing products.
References
Beatty J. F., Samuelson S. S., Abril. (2021) Business law and the legal environment, 8th ed. Cengage Learning.
FTC website, (2022). Web.